Better Beginnings

Dr. Miriam Inder provides specialist therapy to people going through difficult experiences surrounding pregnancy.

Perinatal psychology is a very sensitive subject, which is why we needed to take a lot of care when designing for Better Beginnings.

For the logo we decided to follow a type-based route and avoid any icons or symbols which could be triggering. The colour scheme we chose for the brand is soft and calming to put people more at ease.

The Result